1. Increasing public recognition of community college value, especially for addressing workforce shortages.
  2. Local employers demanding trained workforce (see attached Labor Market Data for Cook County)
  3. Partnerships with existing local businesses
  4. Expansion of Dual Enrollment

Morton College Solution

  1. Ensure marketing campaigns and communications consistently promote the quality and value of a Morton College education
  2. Position Morton College as the “go to” place for well-designed, customized workforce skills delivery
  3. Pursue and manage current relationships with intentionality to make sure outcomes are win-win
  4. Expand Dual Enrollment programs and explore/identify other potential schools beyond Morton East/West (included in Strategic Enrollment Management Plan)

Measurable Outcomes

  1. Morton College will realize an increased year-to-year enrollment, document over 5-year period SP period
  2. Document development of new course and program offerings that coincide with workforce demands
  3. New Nursing Department partnership with MacNeal (AY18); provide other new partnerships
  4. List new dual enrollment offerings and with which schools with AY implemented